Mr. Chen Banghua (Bob Chen)

Vice President, Enterprise BG
President, Marketing & Solution Sales Dept. of Enterprise BG
President, SMA Business of Enterprise BG
Huawei Technologies Co., Ltd

Mr. Chen is Vice President of Huawei's Enterprise Business Group (BG), President of Marketing & Solution Sales Dept., Enterprise BG, and President of SMA Business, Enterprise BG. He is responsible for the planning of global enterprise marketing strategies, as well as sales of global products and solutions. Additionally, he spearheads the planning and execution of Huawei Enterprise BG's global SMA and distribution businesses, including product and solution sales, partner policy development, and partner operations. He also coordinates global partner resources to help Huawei Enterprise BG achieve success in the SMA and distribution markets.

Since joining Huawei in 2000, Mr. Chen has taken on various management roles in the company, including Marketing Director of Data Communications Product Line, Director of Network Strategy & Business Development Department, Director of the Latin America Network Marketing and Solution Sales Department, General Manager of Microwave Domain, and Director of Transmission Network Product Line.

Mr. Chen has extensive experience in strategic planning, marketing, and product and solution sales, with fourteen years in research and development, four years in strategy and marketing, and five years in sales.