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eCommerce Based on Public Cloud

Traditional automobile manufacturers need to expand their online sales capabilities and actively interact with customers. They need to build fast ways to reach customers by developing both online and offline multi-channel sales models. Automotive enterprises need to collect and analyze new consumer needs, preferences, and consumer behaviors (for sales and browsing) to guide product design, and to provide more competitive products. Automotive enterprises need to provide customers with better experiences, fulfill the individual needs of consumers, such as choices for vehicle space distribution, or customization of vehicle appearance and interior.

Solution Highlights:

  • Huawei has a comprehensive partner ecosystem, with ISV partners who can provide complete eCommerce solutions, combined with a flexible system architecture and professional service teams, so that companies can quickly establish eCommerce websites connecting both online and offline business.
  • Huawei cloud platform offers complete Big Data analytics services. An enterprise can perform effective analysis on customer data collected by the C2M eCommerce website, to assess an overall customer portrait, determine consumer trends, define product advantages and disadvantages, and provide support for the design and production phases.
  • The solution provides a variety of functions for automotive eCommerce, so customers can personalize vehicles online to interactively experience customized appearances and simulate performance of products.

Get big benefits with enterprise ICT solutions from Huawei

Direct online consumer communication

Achieve online/offline multi-channel sales model, and get personalized demand and feedback data from consumers

Perform multi-dimensional analysis

Consumer trends and product feedback analysis results will help companies to adjust and improve product design and the production process

Optimize customer purchase

Improve the customer experience during the purchase process

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